"We run over $150M of revenue through these sites annually and only have 4 people on the team.
We would have needed to add a 10-person tech team to attempt to create what CrownPeak gives us out-of-the-box."
Develop and deploy projects in parallel
Digital marketers can’t afford to launch projects sequentially. CrownPeak makes it easy to manage multiple websites, microsites and mobile experiences in multiple regions and languages – simultaneously.
- Develop and deploy new projects in parallel
- Update and manage multiple projects at the same time
- Launch without waiting for IT to push projects live one at a time
Author content with intuitive tools and interface
Empower non-technical users to create and manage professional websites, mobile sites, landing pages and more.
- Edit and update content inline
- Easily preview and update new content in-context
- Create custom content – no coding required
Gain insight with integrated analytics
Manage content and run analytics in the same interface for continuous improvement.
- Get detailed insight on site performance while editing and managing content
- Experience real-time testing, targeting and personalization
- Integrate with all major analytics platforms
Empower agencies
Enable the creative power of your extended team.
- Employ powerful content targeting and personalization
- Manage sites in multiple languages
- Get real-time analytics
- Launch projects rapidly
- Oversee multiple channels
You depend on your agencies – their creativity, their insights and their skills. With the right tools, you can enable your agencies to do their best work, and leverage that work across the organization. Agencies can work fast and be creative while operating inside the structure of your content management system. They can share assets, leverage workflows and review/approve processes all without compromising speed or agility.
“We plug CrownPeak in for the global brands because they enable us to go live without help from IT and still deliver a worldwide high-reliability solution on a pay-as-you-go model.”
EVP N. America at major Digital Agency
With CrownPeak, agencies can
- Roll-out major projects in weeks.
- Collaborate on creative and editorial content, right in the system.
- Use a single platform to capture and enhance customer data.
- Share content and assets across projects, all stored and managed in the same place.
- Use real-time analytics, testing and targeting to optimize campaigns.
Your agency can be up and running with no more than one day of training. And the CrownPeak team can support the agency with implementation services, comprehensive technical support and more.
Manage media assets
Access all your assets in a central place, and leverage them across all channels.
- Access images, text, video and designs all stored in one place
- Maintain brand consistency, regardless of format or location, by controlling media permissions
Integrate with best-of-breed marketing platforms
CrownPeak offers out-of-the-box integrations with the tools and platforms that your team uses every day.
- Access images, text, video and designs all stored in one place
- Maintain brand consistency, regardless of format or location, by controlling media permissions
Manage strategically from a customized dashboard
View all your content management data and analytics in one place. CrownPeak’s customizable dashboard provides insight into your marketing content and performance.
- Unified view of marketing content performance and customer engagement
- Flexible widgets to include any metric, content or data source
- Multiple customizable, personalized dashboards for every user
Tools for Today’s Digital Marketer
CrownPeak gives marketers an arsenal of powerful tools to support the most sophisticated digital campaigns.
Content Authoring & Layout
Create sophisticated websites, landing pages, micro sites, mobile sites and more with an intuitive authoring and editing platform that, once setup, anyone can use - no coding required.
Integrated Campaign Management
Go beyond email to reach your customers and prospects. Create, launch and manage multichannel marketing campaigns across web, mobile, social media, kiosks, ATMs and whatever other channels you use.
Media Asset Management
Access all your digital marketing assets (like images, text, video, creative designs, etc.) in one central place, and easily leverage them across all channels. Shared permission-based access gives you the flexibility and control to maintain brand consistency regardless of format or location.
Localized Marketing
Build localized websites that deliver a great user experience with languages, images, products and offers that are specific to a country or region, while keeping the overall brand experience consistent across the globe.
Personalization
Identify target segments, compile relevant content and deliver it via multiple channels - smartphone, tablet, website, and kiosks. Use event triggered marketing (if X happens, then deliver Y content) to personalize the website experience using a variety of available data.
Analytics
Make better decisions with integrated best-of-breed analytics. In a single dashboard, you get targeting and testing results, social media analytics, conversion results and key data that is integrated from any relevant 3rd party system. The result is a clear picture of what’s happening, what’s working and what’s not.
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